Innovative ideas come through so frequently that the staff stays on their toes in anticipation of the next, invigorating project. Accountability with a personal touch is also a GatorStep advantage. It might sound inconceivable, but the company would rather invest in a partner and ensure their product to be the best it can be.
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Trade shows can be exciting, energy-filled events, but due to their size and the sheer amount of things to see and do, they can also be a bit exhausting.
Recognizing that fact is a great way for exhibitors to attract people to their booths and encourage them to linger. For example, offering free coffee and tea, plus a comfy lounge area, will appeal to people who want a place to take a short break.
Providing a place to charge phones is another tip. Keeping company literature nearby and having representatives on hand to speak to people who want to know more will help you make the most of potential new connections. Train the booth staff to mention some key tidbits designed to catch attention, too. For example, maybe you use automation to ramp up printed circuit board production.
One such company in that space can make 15 different product types each day with an approximate three-day turnaround time.
Put yourself in the shoes of booth visitors when thinking about what would attract them the most.
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